How "Who Says Elephants Can’t Dance?" Shaped My Approach as a Fractional CFO
- ES Raphael
- Jan 15
- 3 min read
Few books have left as profound an impact on me as Lou Gerstner’s “Who Says Elephants Can’t Dance?: Leading a Great Enterprise through Dramatic Change.” This insightful memoir not only chronicles Gerstner’s transformative journey at IBM but also imparts timeless lessons on leadership, strategic management, and the importance of corporate culture. For me, as a fCFO, this book has been a cornerstone of my professional philosophy, particularly through its pivotal slogan: “Don’t expect, inspect!”
The Power of “Don’t Expect, Inspect!”
Gerstner’s tenure at IBM was marked by his unwavering commitment to scrutinizing every aspect of the business. The mantra “Don’t expect, inspect!” emphasizes proactive management and accountability. Instead of relying on assumptions or expecting outcomes, Gerstner advocated for meticulous examination and verification of all business processes. This principle resonated deeply with me and has since become the foundation of my approach to financial management.
Implementing Inspection in Financial Management
As a fractional CFO, my role is to provide strategic financial oversight without the need for an entrepreneur to employ a full-time executive. This flexibility allows businesses to benefit from expert financial guidance while maintaining operational efficiency. Here’s how the “inspect” philosophy translates into my work with clients:
Aligning Expenses with Business Goals
One of my primary responsibilities is ensuring that every expense aligns with the company’s strategic objectives. This involves a thorough review of financial statements, expense reports, and budget allocations. By meticulously inspecting these elements, I can identify areas where spending may not directly contribute to the business’s goals. This alignment is crucial for maintaining financial health and supporting sustainable growth.
Budget Adherence and Variance Analysis
Budgets are not just numbers; they are strategic tools guiding a company toward its goals. However, deviations are inevitable. My role involves not only creating realistic and flexible budgets but also continuously monitoring them to ensure adherence. When variances occur, it’s essential to understand the reasons behind them. Are expenses exceeding due to unforeseen challenges, or is there a misalignment in spending priorities? By inspecting these deltas, I provide actionable insights that help businesses stay on track or make necessary adjustments.
Ensuring Consistency in Bills and Agreements
In the hustle of daily operations, bills and contractual agreements can easily slip through the cracks or become inconsistent over time. Regular inspection of bills against agreed-upon terms ensures that businesses are not overpaying for services or products. This vigilance protects the company from financial leaks and ensures that expenditures are justified and within the agreed parameters.
Saving Clients Money Through Detailed Inspection
The benefits of this meticulous approach are manifold. By regularly inspecting financial details, I help clients uncover inefficiencies, reduce unnecessary expenses, and optimize their financial strategies. This proactive stance not only saves businesses substantial amounts of money but also enhances their overall financial stability.
For example, I worked with a mid-sized tech company experiencing escalating operational costs without a clear understanding of the underlying causes. Through detailed inspection of their expense reports and vendor contracts, I identified discrepancies and renegotiated terms with several suppliers. I also found unnecessary redundancies. This resulted in a 15% reduction in operational costs within six months, significantly improving the company’s bottom-line.

Empowering Busy Business Owners
Business owners are often so consumed with day-to-day operations that they lack the bandwidth to conduct comprehensive financial inspections themselves. This is where the role of a fractional CFO becomes indispensable. By taking on the responsibility of detailed financial scrutiny, I enable business leaders to focus on what they do best – driving their products forward and making more sales.
My clients appreciate this partnership because it not only provides them with peace of mind but also empowers them with the knowledge and insights needed to make informed financial decisions. They no longer have to worry about hidden expenses or misaligned budgets, knowing that their financial health is being diligently monitored and managed.
Conclusion: Embracing Inspection for Financial Excellence
The ability to inspect and adapt is paramount. By embracing the principle of “Don’t expect, inspect!”, I help my clients save money, optimize their financial strategies, and focus on what truly matters – growing their business. The joy I derive from this work is a testament to the enduring impact of Gerstner’s insights and the transformative power of meticulous financial management.
If you’re a business owner looking to enhance your financial operations, consider the wisdom encapsulated in “Don’t expect, inspect!” and explore how a fractional CFO can be the strategic partner you need to achieve lasting success.
Interested in learning more about how a fractional CFO can benefit your business? Contact me today to schedule a consultation and start optimizing your financial management!




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